Cookie Policy
Last Updated: April 30, 2026
1. Introduction
This Cookie Policy explains how Great Blue IQ, LLC ("Company," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our website GreatBlueIQ.com (the "Website"). This policy should be read alongside our Privacy Policy, which provides more detail about how we use personal information.
By continuing to use our Website, you consent to the use of cookies as described in this policy. You can manage your cookie preferences at any time as described below.
2. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and give website owners useful information about how their site is being used.
Cookies can be "persistent" or "session" cookies:
- Persistent cookies remain on your device for a set period or until you delete them
- Session cookies are temporary and are deleted when you close your browser
3. Similar Technologies
In addition to cookies, we may use other similar tracking technologies:
- Web Beacons (Pixels): Small graphic images embedded in web pages or emails that track whether content has been viewed
- Local Storage: Technology that allows websites to store data locally on your device
- Session Storage: Similar to local storage but data is cleared when the browser session ends
- Fingerprinting: Collecting information about your device configuration to identify it
4. Types of Cookies We Use
4.1 Strictly Necessary Cookies
These cookies are essential for the Website to function properly. They enable basic functions like page navigation, secure area access, and form submissions. The Website cannot function properly without these cookies.
| Cookie Name | Purpose | Duration |
|---|---|---|
| session_id | Maintains user session state | Session |
| csrf_token | Security token for form submissions | Session |
| cookie_consent | Stores your cookie preferences | 1 year |
4.2 Performance/Analytics Cookies
These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. This helps us improve how our Website works.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _ga | Google Analytics - distinguishes users | 2 years |
| _ga_* | Google Analytics - maintains session state | 2 years |
| _gid | Google Analytics - distinguishes users | 24 hours |
4.3 Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences, language settings, or login information.
| Cookie Name | Purpose | Duration |
|---|---|---|
| user_preferences | Stores user display preferences | 1 year |
| recent_views | Tracks recently viewed pages | 30 days |
4.4 Marketing/Targeting Cookies
These cookies are used to track visitors across websites and display relevant advertisements. They help us measure the effectiveness of our advertising campaigns.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _fbp | Facebook Pixel - ad targeting | 3 months |
| _gcl_au | Google Ads conversion tracking | 3 months |
| li_sugr | LinkedIn Insight Tag | 3 months |
5. Third-Party Cookies
Some cookies are placed by third-party services that appear on our pages. We do not control these third-party cookies. The third parties include:
- Google Analytics: Web analytics service
- Google Ads: Advertising platform
- Facebook/Meta: Social media and advertising
- LinkedIn: Professional networking and advertising
- HubSpot: Marketing automation
Please refer to these third parties' privacy policies for more information about their cookies and data practices.
6. Managing Cookies
6.1 Cookie Consent
When you first visit our Website, you will see a cookie consent banner that allows you to accept or decline non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- View what cookies are stored on your device
- Delete all or specific cookies
- Block all cookies or cookies from specific sites
- Set your browser to notify you when a cookie is set
Here are links to cookie management instructions for common browsers:
6.3 Opt-Out Tools
You can opt out of certain third-party cookies using these tools:
7. Impact of Disabling Cookies
If you choose to disable or delete cookies, please be aware that:
- Some features of our Website may not function properly
- You may not be able to log in or access certain areas
- Your preferences may not be saved between visits
- You may see less relevant advertising
8. Do Not Track Signals
Some browsers have a "Do Not Track" (DNT) feature that sends a signal to websites requesting that they not track the user. At this time, our Website does not respond to DNT signals. However, you can manage your tracking preferences using the methods described above.
9. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically.
10. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Great Blue IQ, LLC
Email: privacy@greatblueiq.com
Website: GreatBlueIQ.com